Franchise Essay Examples

Stirling sports

Stirling Sports opened their first Store on Dominion Road in Auckland in 1964. The first Stirling Sports franchises were awarded in 1983 after Stirling Sports had invested almost 20 years in developing the best sports retail stores in New Zealand. Stirling Sports Dunedin’s mission statements asserts, ‘The Dunedin community speaks positively about their Stirling Sport… View Article

Franchise Proposal: “1800-Got-Junk?”

1-800-GOT-JUNK? is a junk hauling service that was founded in Vancouver, Canada way back in 1989 by Brian Scudamore. What started was a way for Scudamore to pay for his college education quickly grew into a full-scale business which was both practical and unusual in its own right. Scudamore’s junk hauling services are now offered… View Article

Assessment of initial launch into China

Please watch the video case of Michel’s patisserie and answer the following question in written format (also prepare the answers to other questions listed on the tutorial agenda for tutorial discussion): What is your assessment of Michel’s initial launch into China? What would you have done differently? China has a tea-drinking culture, and tea has… View Article

American fast food restaurant

Subway is an American fast food restaurant franchise that primarily sells submarine sandwiches (subs) and salads. It is owned and operated by Doctor’s Associates, Inc. Subway is one of the fastest growing franchises in the world with 40,229 restaurants in 102 countries and territories as of 11 September 2013.[1] It is the largest single-brand restaurant… View Article

Marketing channels

Analyze the Supply and Demand side gaps for LA before the alliance. 2) Based on your analysis in 1), which elements of the distribution channel are ineffective at Laura Ashley before the alliance? 3) Evaluate the decision to enter a strategic alliance from the perspective of both Laura Ashley and Federal Express. What are the… View Article

Focus Point Holdings Berhad

FOCUS POINT HOLDINGS BERHAD Introduction This case analyzes the effect of Focus Point Holdings Berhad financial strategy on the firm’s operating activities and financial performance. Focus Point Holdings Berhad is an investment holding company that engages in the operation of professional eye care centers in Malaysia. The company is also involved in the trading of… View Article

Franchising Cold Stone Creamery

1.) Who is Cold Stone Creamery? Cold Stone Creamery is an American based ice cream parlor chain. Cold Stone Creamery is based out of Scottsdale, Arizona and is owned and operated by Kahala, LLC. Cold Stone Creamery is one of the most talked about ice cream companies in the world. Cold Stone Creamery is known… View Article